# Reactivation campaigns

[Canonical HTML source](https://seen.io/case-studies/reactivation)

Bringing lapsed customers back with a film that remembers them.
## Case studies

### [Reactivating travellers & boosting engagement](https://seen.io/case/ving-reactivating-travellers.md)

Ving's personalised video campaign, built on first-party data.

- 88% engagement rate
- 35% audience net reach
- 2.6 average views per recipient