What is personalized video?
A summary of the key benefits of personalization that goes on to explore personalized video, one of the most effective and creative uses of customer data.
September 21, 2023
The role of data and personalization in automotive marketing
We live in a data-driven world. So, crafting bespoke user experiences is no longer a luxury, it’s a necessity. This holds particularly true for the automotive industry.
September 14, 2023
Personalized behavioral recaps: An overview
Beyond their attractive visuals and nostalgic elements, what purpose does year in review communication serve? And why are brands going the extra mile to present you with these bespoke summaries?
September 12, 2023
Relationship marketing & video: A perfect match
When you merge the philosophy of Relationship Marketing with the allure of video content, brands get an opportunity to redefine customer engagement. Imagine creating content that doesn’t just sell but tells a story.
September 12, 2023
The personalized video effect in retail marketing
Whether you’re looking to make more sales, increase customer engagement, or revamp your marketing strategy to set yourself apart from the competition, personalized videos are there to give you a push in the right direction.
September 1, 2023
Voter engagement: Everything you need to know
Explore the significance of voter engagement in democracy and how political parties can harness digital tools like personalized videos for targeted, impactful interactions.
August 10, 2023
What is hyper-personalization and how does it differ from personalization?
Almost everything sounds better with “hyper”, even personalization. But what is Hyper-personalization, and how does it differ from Personalization?
August 9, 2023
Boosting bookings in the leisure and travel industry with data-driven video personalization
Dive into the transformative impact of tailored video content at every stage of the customer journey, enhancing engagement and boosting bookings. Stay ahead with the latest trends and strategies in the travel and leisure industry.
August 1, 2023
Customer onboarding success: Personalized video for tailored customer journeys
Step into the future of onboarding and learn how you can use CRM data to create a unique customer onboarding journey, boosting customer satisfaction and business growth with personalized video.
July 31, 2023
Igniting passion through creative sports fan engagement strategies
The relationship between sports brands and their fans is undeniably significant, going beyond the boundaries of mere entertainment. In this article, we'll dive into the benefits that arise from fostering strong fan engagement.
June 12, 2023
The case for using personalized videos in political campaigns
In this short piece, we’ll walk you through the real-world benefits we’ve seen personalized videos deliver for political parties, candidates, and campaigns, and help you decide if this emerging technology is right for you.