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Customer journeys, and what they returned

Explore reported results by customer journey. Each case explains the campaign, its audience and the measures available.

Carrefour's personalized loyalty retrospective film for Carrefour Club members.
Carrefour · LoyaltyCarrefour strengthens member loyalty with 3.5 million personalized videos
3,510,733personalized videos delivered across 6 journeys
Norsk Rikstoto's personalised onboarding film, introducing a new player to horse racing betting.
Norsk Rikstoto · OnboardingUnlocking value through onboarding
36.5%higher revenue per play
Europris' personalised birthday film, opening with the recipient's full name.
Europris · LoyaltyPersonalized birthday wishes for Europris members
75%of gift collectors added an extra basket
Newbody Family's personalised thank-you film, naming the team a supporter contributed to.
Newbody Family · LoyaltyPersonalizing the digital customer journey
82%revenue increase against benchmark
A Flybuys member's personal rank and favourite products shown in their year-in-review film.
Flybuys · LoyaltyAn innovative year in review
2.5xhigher unique click-to-open rate than the previous year
Get Inspired's personalised birthday film, greeting a customer by name with their own promotion.
Get Inspired · LoyaltyGet Inspired's personalized birthday campaign
79%click-to-open rate
A personalised coffee cup from Circle K's Koppen campaign film, carrying the recipient's name.
Circle K · LoyaltyEngaging Circle K's loyalty club members
Over 42%click-through rate among top customers
A VACAYA representative announcing a new booking by name in the personalised welcome film.
VACAYA · OnboardingWelcoming passengers aboard with personalised video
57%click-through rate
Gjensidige's personalised onboarding film, showing a new customer their own car and policy details.
Gjensidige · OnboardingIncreased retention through personalized onboarding
2ptsincrease in customer conversion rate
ICA-Stig greeting a Stammis member by name in ICA's personalised year-in-review film.
ICA · LoyaltyA personalized year in review for loyal customers
85%of surveyed members viewed it favourably
SpareBank 1 Kreditt's animated onboarding film, opening with the new cardholder's name.
SpareBank 1 Kreditt · OnboardingBecome credit-card smart
Ahlsell staff preparing to welcome a new customer by name in the onboarding film.
Ahlsell · OnboardingWelcome to Ahlsell
53%click-through rate
Coop's personalised purchase-dividend film, showing one member their own reward figure.
Coop · LoyaltyPurchase dividend (Kjøpeutbytte)
Over 50%landing-page conversion to CTA
BOSS Paints' personalized Year in Review film, made with Seen Motion.
BOSS Paints · LoyaltyA painter's year in review
56%click-through rate
Sport Vision's personalised member anniversary film, rendered for one recipient.
Sport Vision · LoyaltyCelebrating loyalty with Sport Vision
21.6%click-through rate
Coop Estonia's personalized retail video, rendered for one loyalty member.
Coop Estonia · LoyaltyCoop Estonia's personalized retail video
10xhigher response rate
citizenM's personalised pre-arrival film, panning through the guest's room, its smart layout and amenities.
citizenM · OnboardingEngaging guests before arrival
3xmore likely to show up
Sysco's personalized animated “year in review” film for a mybrakes rewards program member.
Sysco · LoyaltyEngaging mybrakes rewards program members
23%offer activation rate
Nespresso's personalised 40th anniversary film, rendered for one member.
Nespresso · LoyaltyHow Nespresso made 40 years feel personal to every member
1.17 millionpersonalised videos generated
A first-person film set inside the Scuderia Ferrari HP pit garage, in which the viewer is greeted by name and met by Charles Leclerc and Lewis Hamilton.
Shell V-Power · AcquisitionHow Shell V-Power put every global Ferrari fan into the pit garage
672,814new marketing leads and personalised videos
Kop & Kande's personalized 40th anniversary video.
Kop & Kande · LoyaltyIncreasing data quality through personalized videos
40%improvement in conversion (purchases)
Ving's personalised winter campaign film, rendered for one recipient.
Ving · ReactivationReactivating travellers & boosting engagement
88%engagement rate
OUIGO personalized travel year-in-review video
OUIGO · LoyaltyTurning every OUIGO journey into a personal reason to come back
10.7%loyal-segment click-through
Superbet's personalized onboarding film, greeting a new player by name.
Superbet · OnboardingTurning sign-ups into lifelong players
2.2ptsfirst-time depositor (FTD) uplift
Nespresso Greece's personalized member anniversary film, rendered for one member.
Nespresso · LoyaltyYour personalized Nespresso anniversary
92%view rate

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