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Charity
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A star studded creative that that delivered 61% reach with an average frequency of 8.
61%
Audience net reach
7.7
Frequency
54.60%
Engagement rate
Norwegian A-list actors featured in the 2021 film for NRK TV-aksjonen where the video is done as a trailer for a natural disaster movie. The film got massive attention including in the largest newspapers and sites in Norway. A beautiful film with great effect where those that signed up as collectors to the charity event got their name both in voice over by a famous actor and in graphics as thank you.
The campaign ended up winning a silver for "Best use of a visual property" in Transform Awards Nordics 2022.
We really appreciate the partnership with SEEN. Their technology has been a key part of our campaign planning for the last few years.
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